Certification
Become A Crypto Marketing And BD Expert In 4 weeks 🦁
The first-ever certified course on crypto marketing and business developement, built by Safary. Master the fundamentals of web3 growth and accelerate your career.
Already 200+ students
Taught by Industry Insiders
A glimps of the growth leaders in the course
Suga Bera
@sugabera
Suga Bera is the marketing lead at @Berachain. She manages the growth of one of the most hyped and successful new L1 blockchains.
Blue
@blueclarityone
Blue is a veteran of the crypto marketing space. Today at @StargateFinance. He previously led the growth of @LFJ (ex TraderJoe) until $100M+ TVL.
Ibu Karel
@ibuprod
Ibu is the CMO of @folksfinance and has extensive experience in DeFi, Sales & Business Development.
Justin Vogel
@jkey_eth
Justin is cofounder of @Safary. He cofounded the first web3 growth community, home to more than 600+ top marketing leaders of the industry.
Matthew Howells-Barby
@matthewbarby
Matthew is the VP Growth of @Kraken, previously CMO of @DecentralGames.
He has one of the most extensive experiences in crypto marketing in the industry.
Charlie Rogers
@Jaambutties
Charlie is the CMO of @nillion, a cutting edge protocol at the of Al & Depin. He will help students understand how to grow infrastructure product in crypto.
Rishabh Khurana
@Oxrishabhai|
Rishabh is the co-founder of
@SocketProtocol/ @BungeeExchange where he developed a strong expertise in building industry partnerships
Eliott Mogenet
@mogeneteth
Eliott is @Safary's cofounder & leads the product. He will cover data-driven tactics based on case studies from dozens of protocols that have used the platform over the past 3 years.
And many more to discover…
Already 200+ Students Certified
Cohort 1 members enhanced their marketing skills and successfully launched their careers. They are tomorrow's rising web3 marketing and Business Development stars. Join them today.
Accelerate Your Career
By the end of this 4-week program, you'll be ready to hit the ground running at a top crypto company—or level up where you already are. You'll walk away with the tools and frameworks that real teams are using to drive growth in web3 today.
You'll learn how to:
Analyze your company's mindshare and positioning in the market
Understand your web3 audience and build a full-funnel growth strategy
Run acquisition experiments and measure onchain results
An online course, fully flexible.
We understand marketing professionals have busy schedules. You can complete the video training from home and earn your certification while maintaining your current work commitments.
A Complete Program Open To Anyone
The course is structured into 4 modules covering web3 growth/BD fundamentals and tactics through lessons, hands-on exercises, and real-world case studies. Each week includes a cohort call to maintain group momentum and facilitate networking.
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Week 1 : Define Your Users
Week 1 kicks off the course with the backbone of your growth and sales strategy: your users. You'll learn how to:
Identify Your Ideal Customer Persona
Position Your Company in the Crypto market
Define the crypto KPIs that matter for your business
Build a strong Sales and Go-To-Market strategy
Week 2 : Attract Your Users
Now that you understand your users, you'll learn proven tactics for B2C and B2B acquisition in the second week.
Leverage Twitter & Web3 social platforms to drive revenue
Increase your audience quality and mindshare
Master techniques for securing industry partnerships
Prepare your token launch
Week 3 : Retain them
Week 3 concludes this cycle by revealing secrets for sustainable marketing that goes beyond short-term hype.
Learn how to create a diverse growth experiment backlog
Master your growth funnel and attribution
Test emerging and innovative channels
Monitor your retention and churn
Week 4 : Boost Your Career
Finally, we wrap up by giving you the tools to land your next opportunity and thrive in your position.
How to build your personal brand
Learn to navigate the crypto job market
How to make the case for Crypto Marketing
Hire and build Growth Teams
🦁
Top-Tier Content, Without the Hefty Price Tag
Safary Certification
Lifetime access to all course videos and materials
Free trial of the Safary's Marketing Platform
Community calls in Gather Town
Official Safary Certification to showcase your expertise
FAQ
Our Mission
Powering Crypto Industry Growth
Safary is a the community, knowledge hub, and platform crypto marketers trust to accelerate their success.
The hub for crypto marketing
